• CHAIRED BY
• BACKGROUND
• WORKSHOP PORGRAMME
• PRACTICALITIES
• LIST OF PARTICIPANTS
• DOWNLOAD ACCEPTED PAPERS

Professor Martin CHRISTOPHER
& 
Dr Janet GODSELL
Cranfield University - Cranfield School of Management, U.K.
 

Following the success of the first European Forum on Market-Driven Supply Chains held at Cranfield University in November 2003, the second Forum held in Milan in April 2005 and the third one held in Brussels, in March 2007, the fourth Forum is to be held in Brussels again on March 24-25, 2010.

The theme of the Forum is the emerging concept of Demand Chain Management. There is a growing recognition that supply chains should be designed from ‘the customer backwards’ rather than from ‘the company outwards’. The general tendency in the past has been for organisations to take a ‘supply-centric’ view of supply chain design rather than a ‘customer-centric’ perspective. In other words supply chain decisions have traditionally been taken with the objective of maximising the supplying company’s efficiencies with the aim of providing an acceptable level of service at least cost. In today’s marketplace, this approach is becoming less viable as customers move into the driving seat with increasing demands for a tailored logistics response.

The idea behind the forum is to provide academics from a broad spectrum of background with an opportunity to share new ideas in the development of market-driven supply chains. Previous participants have had a variety of backgrounds including operations management, logistics and supply chain management and marketing.
 

Please click HERE to download the workshop programme.

LOCATION :

The whole workshop will take place in the Hotel Métropole in which the  EIASM premises are located (Place De Brouckère-plein 31, 1000 Brussels).

The Hotel Métropole is marvelously well located right in the historical centre of Brussels, just a few steps away from the “Grand-Place”, the “Bourse” and the “Theatre de la Monnaie” and close to the central and north railway stations, that each have direct connections to Brussels International airport.

ACCOMMODATION :

* Hotel Métropole ***** (conference location) PLEASE BOOK AS SOON AS POSSIBLE
Place de Brouckère 31 - 1000 Bruxelles
http://www.metropolehotel.com

During the week :
Superior Single room at € 155 ,-/ night
Double Supplement € 30 per night, including buffet breakfast and all taxes !!!

During the week-end :
Superior Single room at € 140 ,-/ night
Double Supplement € 30 per night, including buffet breakfast and all taxes !!!

To take advantage of these special rates, please mention “EIASM” when making your reservation.

Contact : Mr.Chafik HABIB
Tel. : + 32 2 214 24 25 or + 32 2 214 24 26 or + 32 2 2142424
Fax : 32 2 2180240
Email : info@metropolehotel.be

* Hotel NH Atlanta (next door) ****
Boulevard Adolph Max 7
1000 Brussels
Tel 00800 0115 0116 (free of charge) - reservations@nh-hotels.com
Special rate (single or double room) +/- 155  EUR (including breakfast)
Please mention "EIASM " when making your reservation.

* Citadines Apart'hotel (10 minutes walk)
51 quai au Bois à Brûler - 1000 Brussels
Tel 32 2 221 14 11 - Fax 32 2 2211599 -
To book a room, contact
benoit.schietecat@citadines.com and mention "EIASM "

RESOTEL can also help you to find a room at a competitive price : info@resotel.be
Here is the search system of the company RESOTEL : http://www.belgium-hospitality.com/

FEES

The fees include participation to the workshop, documents, lunches and morning and afternoon refreshments

Cancellations made before March 1, 2010 will be reimbursed minus 20% of the total fee. No reimbursement will be possible after that date.

Payments should be made by :

• Transfer into the EIASM bank account: 424-5533281-33 - (IBAN: BE79 4245 5332 8133) with the KBC bank, Arenberg Horta, Arenbergstraat 11, 1000 Brussels, Belgium, BIC/SWIFT-address: KREDBEBB. (In case of bank charges, they should be paid by the payor)
• The following credit cards: Visa or Eurocard/Mastercard/Access

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