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LONDON, U.K. , JUNE 25-26, 2012

London College of Fashion and University of the Arts, London, U.K.

University G. D'Annunzio, Pescara, Italy


 Ingrid JEACLE


In September 2010 the British Fashion Council claimed that the fashion industry’s value to the UK economy amounted to a staggering £37Billion, similar in size to the food and drink industry! Furthermore, it continued with an accompanying statistic that the fashion sector employs in excess of 816,000 people, confirming it as the largest employer of all creative industries in the UK. The importance of this industry is no less important across the globe, with figures in estimated to reach 1781billion(dollars) in terms of total global sales by 2010 and an estimate of 26million people employed in the clothing sector worldwide (Defra,2007). These are large numbers by anyone’s standards and yet the overall tenor of the British Fashion Council report is one attempting to justify this industry’s importance.

There might be a number of responses to this observation by the British Fashion Council but prominent amongst these are too often a dismissal – a dismissal conditioned by accompanying comments which denigrate fashion’s superficiality, its attention to the contemporary – its focus on the ‘NOW’ – an attention that forgoes focus away from other layers of significance – layers that extend in a variety of directions and are often associated with real areas of significance – for example, examinations of identity, culture, anthropology etc.


This is a call for contributions to a workshop exploring the rich and broad potential of fashion and fashioning management. We are clear that fashion studies is not only about ‘frocks’ – it possesses a potential that exceeds the arts - and it is necessary that we now appreciate this value. We would like to encourage contributions from a variety of areas such as, accounting, aesthetics, anthropology, cosmetic science, creativity, marketing, media studies, organization studies, sociology, tourism etc – we see relevance in all of these areas.

We want to encourage a creative – yet academic examination - of the potential of fashion (and related areas). We want to explore the phenomena of fashion – we know it is undoubtedly a global success story – yet how much do we really know
about this concept and its contribution to contemporary life!

We are looking for thoughtful and provocative contributions to the workshop that explore these layers of significance. 

Accepted contributions will be considered for special issues of leading journals.

The submission deadline is over.

The list of accepted submissions is available by clicking HERE


Please click HERE to see the workshop programme.


The workshop will start on Monday 25th June 2012 at 9am and is scheduled to end at approximately 5 pm on the following day (Tuesday 26th June 2012).
We are able to offer facilities to accommodate a variety of presentation formats.


The workshop will take place at the London College of Fashion, situated in the centre of London
(nearest tube station: Oxford Circus).

The local orgnisers advice you to look at “tripadvisor” and to book around central line tube route (near Holborn or Covent Garden).


The fees include participation to the workshop, lunches, morning and afternoon refreshments. 

For participants affiliated with an institution that is member or associate member of the EIASM's
Academic Council
200,00 € (VAT Exempt)
For participants coming from another academic institution 250,00 € (VAT Exempt)

Cancellations made before June 5, 2012 will be reimbursed minus 20% of the total fee. No reimbursement will be possible after that date.

Payments should be made by :

  • The following credit cards: Visa or Eurocard/Mastercard/Access


Ms. Graziella Michelante - EIASM Conference Manager
Tel: +32 2 226 66 62 - Fax: +32 2 512 19 29
Email: michelante@eiasm.be