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Crakow University of Economics

Cracow University of Economics (CUE) is the largest school of economics in Poland, and the third biggest university in Krakow, a major Polish academic centre. The University was the first institution of higher education in Poland to introduce studies in English in the early 1990s. CUE graduates are among the most successful in Poland in matching their knowledge and skills with the employer's needs. For international students, University offers specially designed programmes in English. The University enjoys a number of international contacts, as the faculty and student visits abroad for scientific purposes as well as foreign internships and training programmes are one of the University's priorities.


Prof. Dimitrios BUHALIS
Bournemouth University, Dorset, UK

Prof. Marcello M. MARIANI
University of Bologna, Bologna, Italy

Prof. Wojciech CZAKON
University of Economics, Katowice, Poland
http://www.wojciechczakon.com/en/ http://www.ue.katowice.pl/jednostki/katedry/wydzial-zarzadzania/katedra-teorii-zarzadzania.html

Prof. Thomas BAUER
Head of Department Trade Fair, Convention and Event Management
DHBW Ravensburg

Local host and conference chair:

Prof. Jadwiga BERBEKA
University of Economics, Krakow, Poland


Over the last six decades, tourism has experienced continued expansion and diversification, becoming one of the largest and fastest-growing economic sectors in the world. (United Nations World Tourism Organization, 2012).

More specifically, in spite of sporadic shocks, international tourist arrivals have recorded a virtually uninterrupted increase: from 277 million in 1980 to 983 million in 2011.

The United Nations World Tourism Organization (UNWTO) in its most updated long-term outlook of future tourism trends (Tourism Towards 2030) estimates that international arrivals worldwide are expected to reach nearly 1.8 billion by the year 2030 (an increase by 3.3% a year on average from 2010 to 2030).

A number of major factors can explain this dramatic increase in demand for tourism: (1) the process of globalization; (2) the development of mass transportation and motorization (and the parallel decrease in cost of transportation due to improvements in technology); (3) the rhythm of increase of world GDP as well as the increase of income to be allocated to travels; (4) the introduction of new ICT applications in the work of public and private stakeholders in the tourism sector; (5) the general improvement of security and rights for tourists.

Every and each of the abovementioned factors is significantly contributing to shaping a different institutional landscape and economic environment for a number of economic players such as Convention Bureaus, Professional Conference Organizers, Destination Management Companies, Airlines, Hotels, Conference Venues, Congress Centers, Convention Centers, Exhibition Centers. Moreover, companies in the tourism sector are confronted with increasing managerial challenges and have to deal with a turbulent and fast changing environment.


For the Sixth International Conference on Tourism Management and Related Issues to be held at Cracow Universiy of Economics, Krakow, Poland , in 2016 we invite contributions that focus especially, but not exclusively, on tourism, travel, leisure and hospitality management, with an emphasis on:

  • Destination management
  • Hospitality management
  • Congress management
  • Air transportation management
  • Antecedents of tourism collaboration[au1] 
  • Archeological sites management
  • World Heritage and intangible cultural heritage management
  • Urban and regional tourism planning
  • Tourism policies
  • Inter-organizational dynamics (e.g., mergers and acquisitions, joint venture, strategic alliances, coopetitive strategies, etc.) in the tourism sector 
  • Tourism marketing
  • Renewable sources of energy and tourism 
  • Glocalisation: managing the global and the local in the tourism industry
  • Ecotourism and sustainable tourism development
  • ICT and tourism
  • Managing the skies: air transportation

The topics reported above are indicative and informative rather than exclusive. Other interesting work on tourism management and related issues that is not closely related to the themes above will be taken into consideration.

We invite full papers, doctoral research papers, poster papers, abstracts, and research proposals on any of the aforementioned topics without any specific constraints in terms of theoretical perspectives and methodological approaches.

To advance investigation on tourism management and to further expand its theoretical and practical bases and boundaries, we need to explore, apply and confront both conceptual and empirical wisdom and scholarship stemming from different perspectives. Therefore, both business practitioners and academics are invited to submit their contributions. 


Please click HERE to download the workshop programme.

SPECIAL TRACK: Meetings, Convention and Event Management Track

The Meetings Industry, often referred to as MICE (Meetings, incentives, conferencing and exhibitions), comprises a large number of event formats in professional contexts and leisure. Professional formats like trade fairs, conventions, conferences and corporate events pursue information transfer, identification, decision making or marketing communication. Leisure formats such as private or public events in the fields of culture, sports or entertainment pursue recreational purposes or create experiences.

The industry of producing meetings and events is a growing sector in the tourism industry and a major driver for travel activity as people traditionally meet in one destination and location although new formats based on ICT allow a certain level of virtual participation.

Tourism Research Questions relating to the Meetings Industry include (but are not limited to):

  • Adequacy of event formats to fulfill communication targets for meeting organizers
  • Project management and organizational excellence
  • Impact of MICE activity on destinations
  • Destination image, infrastructure, location and other factors on destinations’ success in the MICE market
  • Economic, social and environmental impacts of events
  • Residents perceptions of events
  • Strategies for destinations and organizers to be successful in the MICE market
  • Strategies for hosts to fulfill their communication targets
  • Marketing of meetings and events in the light of new technology
  • Impact of ICT on meeting formats and the meetings industry: opportunities and threats

To advance investigation on tourism management and to further expand its theoretical and practical bases and boundaries, we need to explore, apply and confront both conceptual and empirical wisdom and scholarship stemming from different perspectives. Therefore, both business practitioners and academics are invited to submit their contributions. 

For the Meetings and Events Track we invite researchers to submit full papers, doctoral research papers, poster papers, abstracts and research proposals with business practice or academic background.


You may find more information concerning the 2011 edition of this conference (held in Rimini, Italy) in the following website

More information concerning the 2012 edition of this conference (held in Nice, France) in the following website:

More information concerning the 2013 edition of this conference (held in Barcelona, Spain) in the following website:

More information concerning the 2014 edition of this conference (held in Rome, Italy) in the following website:http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1052   

More information concerning the 2015 edition of this conference (held in Kos, Greece) in the following

The high quality of the papers presented on the occasion of the first, second and third editions of the conference allowed us to publish a special issue of the journal Anatolia titled “Managing Tourism in a Changing World: Issues and Cases” (Eds. Rodolfo Baggio and Marcello M. Mariani), a book by Routledge-London titled “Managing Tourism in a Changing World: Issues and Cases” (Eds. Rodolfo Baggio, Wojchech Czakon and Marcello M. Mariani) and two forthcoming books by Palgrave-New York, titled respectively “Tourism Management, Marketing and Development: the Importance of Networks and ICTs” (Eds. Marcello M. Mariani, Rodolfo Baggio, Dimitrios Buhalis and Christian Longhi) and "Tourism Management, Marketing, and Development: Performance, Strategies, and Sustainability” (Eds. Marcello M. Mariani, Wojchech Czakon, Dimitrios Buhalis and Ourania Vitouladiti) . Last but not least, a collections of papers are under consideration for publication in a further volume with a relevant international publishing house.

More information about the second edition of the conference are available here:
Mariani, M.M, Buhalis, D. Longhi C., Vitouladiti, O., 2014, “Managing change in tourism destinations: Key issues and current trends”, Journal of Destination Marketing & Management, 2, 269–272.

Also this Sixth Edition of the conference will provide opportunities for publication of the presented papers under the following forms:

• Publication of conference proceedings
• Publication of the best accepted papers in a number of relevant international tourism journals (following a double-blind review process)
• Inclusion of the best accepted papers in print into a volume by a relevant international publishing house (following a double-blind review process)



Pictures of the 2016 Conference are available HERE !!!
​These pictures have been taken by Piotr Malec.



A block booking has been done in the VIENNA HOUSE EASY CHOPIN CRACOW which is located in the very close surroundings of the conference location. Availability and rates are guaranteed until June 23 on a "first come, first served basis".

Przy Rondzie 2, 31547 Cracow, Poland

To book a room : reservation.easy-chopincracow@viennahouse.com
booking code: EIASM.


  • single room Classic at the special prices of 59 EUR (including breakfast, internet access, fitness and Sauna)
  • double room Classis at the special price of 69 EUR (including breakfast, internet access, fitness and Sauna)


The fee includes participation to the workshop, documents, lunches, morning and afternoon refreshments

A special price of 240 EUR (VAT excluded) is offered to the people coming from A Polish University.
In case you are coming from a Polish university and want to participate to the workshop and take advantage of the special offer, please create your profile (in case it does not exist) on www.eiasm.org and send a short email message to G. Michelante (michelante@eiasm.be ), providing her with your request.  You will then be invoiced accordingly.

For participants affiliated with an institution that is member or associate member of the EIASM's
Academic Council
295,20 € (including 55,20 € VAT)
For participants coming from another academic institution 369,00 € (including 69,00 € VAT)

Cancellations made before September 1, 2016 will be reimbursed minus 20% of the total fee. No reimbursement will be possible after that date.

Payments should be made by :

  • The following credit cards: Visa or Eurocard/Mastercard/Access




Ms. Graziella Michelante - EIASM Conference Manager
Tel: +32 2 226 66 62 - Fax:
Email: michelante@eiasm.be